What it is
Snapchat is a camera and messaging app that sells advertising to businesses. The affiliate program pays for bringing in advertisers rather than users: you refer a business, it starts running Snapchat Ads, and you take a cut of what it spends.
The deal
Commission is a share of ad spend, and it only counts the referred advertiser’s first 30 days of transactions. After that the account earns you nothing, so this rewards a steady stream of new advertisers rather than one large account. Only genuinely new advertisers count: a business that has run Snapchat ads before, under another account or through an agency, is excluded. Snap says consistently high-value referrers can be moved to higher rates but publishes no figures for those tiers, and the terms let it change the percentage at any time. Separately, the legal terms cap the qualifying window at 90 days from the click, which is the outer limit on how long a referral can take to spend.
Getting paid
PartnerStack runs the payouts. Balances are processed monthly and you withdraw by PayPal, Stripe or direct deposit in a supported currency. Neither Snap nor its help pages give a minimum balance, so that is set in the PartnerStack account. Snap can withhold payment on revenue it judges was not properly earned, and on orders that go unpaid or are cancelled by the advertiser.
The rules
You must be of legal age and resident in one of the 39 listed countries, which include the US, UK, Canada, most of Western Europe, Australia, Brazil, Mexico and much of the Middle East and Southeast Asia. Applications are reviewed within two weeks and Snap gives no feedback on rejections. Coupon and incentivised-click sites, bots, cookie stuffing and sub-affiliate networks are all excluded. You cannot bid on Snap’s or its advertisers’ trademarks in paid search, or register confusingly similar domains. Agencies cannot claim on advertisers they themselves represent. Snap Promote campaigns do not qualify, and only last-touch clicks are credited.
Sources
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