Ulta
Ulta Beauty is a US beauty retailer selling cosmetics, skincare, haircare and fragrance across mass and prestige brands, online and in stores.
- Beauty
- fashion
What it is
Ulta Beauty is a US beauty retailer selling cosmetics, skincare, haircare and fragrance across mass and prestige brands, online and in stores. Its affiliate programs are aimed at beauty bloggers, editorial publishers and social creators who link to specific products. Ulta runs three separate tracks rather than one program.
The deal
Ulta publishes no rate for any of its three affiliate tracks. Editorial publishers, coupon, loyalty and BNPL partners apply on Impact. Social creators go through a separate creator program hosted on Creatable. Store employees have their own ambassador track, and Ulta points those applicants to an internal portal rather than a public page.
The public page confirms only two things: commission is paid on qualifying sales, and applying costs nothing. The actual rate appears in the Impact contract once you are accepted, so any percentage quoted on a review site is unverified.
Getting paid
Nothing is published. The program runs on Impact, so thresholds, payout timing and payment methods are set there rather than disclosed by Ulta.
The rules
None published. Ulta’s page says nothing about paid search, trademark bidding, coupon traffic or buying through your own link. Those rules live in the Impact contract you see after approval.
What isn’t published
Ulta publishes an affiliate page but not the full terms. Anything it doesn’t state — thresholds, payout timing, cookie window — is left blank here rather than guessed, and shows as a dash in comparisons.